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Lucas joins National Amateur Sports as the Chief Operations Officer. Lucas has been a media executive for over 21 years.  As a COO and CFO, he has helped build and lead 6 media and technology companies. As an  investment banker, he has financed over 50 companies with over $500 million. 

He is passionate about building companies and believes in data driven decisions and collaborative teamwork.  Previously, he has been COO/CFO of Pinchme Group, a marketing technology company, CFO of TiVo Research & Analytics (TRA, Inc.), a leading TV media analytics, software and research technology firm and CFO of Audium, now part of Cisco’s Unified IP Interactive Voice Response system.  as well as several other companies.  He was a managing director of Hudson Allen & Co., a boutique media and technology investment bank.   He holds an MBA from Columbia university in Finance and BA from University of California at Berkeley.